Monday, January 2, 2006

The Long Tail: Long Tail vs. Bottom of Pyramid

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"Both theories are based on the notion that if you break the economic and physical bottlenecks of distribution you can reach a huge, previously neglected market. They both recognize that millions of small sales can, in aggregate, add up to big profits. And they're both focused on ways to lower the cost of providing goods and services so that you can offer them at lower price point while still maintaining margins."

From " Long Tail vs. Bottom of Pyramid" by

Monday January 2, 2006 - 05:44pm (EST)

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